Visualeyes introduces Rayzer in Russia

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ST PETERSBURG - October 28, 2009 - The Rayzer wide beam is a new kind of driving light. It is uniquely fitted on the inside of the windshield behind the rearview mirror. Its position provides drivers with a wider field of illumination and a much safer night driving experience.

The product has global recognition with e.g SEMA Global Media Award last year for product with the biggest commercial potential. For the first time, Visualeyes will now demonstrate the easy mounting of Rayzer for a Russian audience. The launch of sales for the Russian market will take place at Automechanika in St: Petersburg.

The Rayzer wide beam sets a new standard in safety equipment for cars. Its unique reflector and placement at the driver´s eye-level provides far superior lighting for better, brighter illumination.

"Our goal is to make even the darkest road safe for night driving," says Lars Ericson, CEO of Visualeyes. "Rayzer is a completely original product and we believe its radically different design will prove to be a great success, especially with design-conscious premium consumers."

Rayzer´s placement inside the car prevents dirt from deteriorating the effect of the light, reduces vulnerability to theft, and minimizes the risk of damage. Rayzer is wirelessly synchronized with the car´s high beams, turning on and off with the same switch. The height and width of the beam can be easily adjusted from inside the car.